A model figure is a scale model representing a human, monster or other creature. Human figures may be either a generic figure of a type (such as "World War II Luftwaffe pilot"), a historical personage (such as "King Henry VIII"), or a fictional character (such as "Conan").

Model figures are sold both as kits for enthusiast to construct and paint and as pre-built, pre-painted collectable figurines. Model kits may be made in plastic (usually polystyrene), polyurethane resin, or metal (including white metal); collectables are usually made of plastic, porcelain, or (rarely) bronze.

There are larger size (12-inch or 30 cm tall) that have been produced for recent movie characters (Princess Leia from Star Wars, for example). Large plastic military figures are made by some model soldier manufacturers as a sideline.